Principles
and
Learning
Objec0ves
• Electronic
and
mobile
commerce
are
evolving,
providing
new
ways
of
conduc0ng
business
that
present
both
poten0al
benefits
and
problems
– Describe
the
current
status
of
various
forms
of
e-‐ commerce,
including
B2B,
B2C,
C2C,
and
e-‐Government
– Outline
a
mul0stage
purchasing
model
that
describes
how
e-‐commerce
works
– Define
m-‐commerce
and
iden0fy
some
of
its
unique
challenges