One of the biggest challenges, therefore, to successfully
implementing KM is to properly address the cultural change issues. The KM
efforts must be focused on this aspect of organizational change and must
develop programs to reach out to individuals involved. The programs must
include, among others, advocacy, communications, training, policies and
procedures, and incentives. They must also include knowledge proficiencies,
a comprehensive measurement system, and the creation of an organizational
team to lead and support the knowledge management effort. The leadership
of an organization must be combined with a culture based on sharing. From an
economic point of view, knowledge management should be considered not as
expenditure but as an investment in the efficiency and competitiveness of an
organization.