This research has an objective to study the viewing, requirements and participation of people for the TV program of social services type. The research is done through sample surveys. The sample is divided by personal status, e.g. gender, age, educational level, career, and income. The research studies the relationship between the viewing, requirements, and participation of people in the TV program of social services type- "Ruam Mue Ruam Jai" program on the National Broadcasting Services of Thailand.