Team members were selected because they knew how key processes worked and how they could be more efficient. By including a wide range of participants from all of the business lines and support functions, Tolko not only developed more complete strategies for each theme, but also engaged more voices in the creation of corporate strategy. Continuity from the first two steps was ensured by having a member of the Leadership Team participate in each of the Theme Teams. This approach, a hallmark of The Institute Way, was essential for Tolko in that as many people as possible needed to be engaged in and energized about the future of Tolko.