Research suggests that, despite its evidential success, repeat- edly offering children foods to taste is not a technique widely used by parents at home; 80% of caregivers are only prepared to offer their child a new food three or four times before they will decide that their child does not like it, on the basis of the child’s ‘bothersome behavior’ (Carruth, Ziegler, Gordon, & Barr, 2004). Parents may find it easier to provide repeated exposure to the non-taste properties of foods, especially if this occurs outside mealtimes in an environ- ment that does not carry the stress associated with ensuring that the child is consuming a healthy diet. There is therefore value in exploring the potential for non-taste familiarization to facilitate the introduction of new foods.