He introduced the concept of Agrikulturang Pilipino or Agr-Pinoy as the Department of Agriculture's over-all strategic framework that serves as a guide in the implementation of its various services and programs in 2011-2016 and beyond.
Agri-Pinoy optimizes the development of Philippine resources, natural and human, to achieve goals in agriculture and fisheries, and contribute to national development with its battlecry. "Sa Agri-Pinoy, asenso'ytuloy-tuloy."