Tiger Beer identified 75 emerging Asian artists to feature in a Tiger Translate event to commemorate Tiger Beer's 75th anniversary' By around mid-2008, it was estimated that about 32 million people have been exposed to Tiger Translate'
In December 2006 Tiger Beer unveiled Tiger Live Southeast Asia's first multisensory brand entertainment center. Housed in the entertainment complex of St James Power Station in Singapore, the $10 million 1,300-square-merer facility brings the audience through eight specially created experiences-Tiger Tales, Tiger Universe, Tiger Allure, Beginnings. Tiger Nation, Grain to Gold, Tiger Super Cold, and Tiger Den-using high-tech animation effects through state-of-the art multimedia techniques. These experiences help the audience to understand the origin and legacy of Tiger Beer, including the brewing process, its uniqueness and its growth from a local beer to an international icon.
Tiger Beer identified 75 emerging Asian artists to feature in a Tiger Translate event to commemorate Tiger Beer's 75th anniversary' By around mid-2008, it was estimated that about 32 million people have been exposed to Tiger Translate'In December 2006 Tiger Beer unveiled Tiger Live Southeast Asia's first multisensory brand entertainment center. Housed in the entertainment complex of St James Power Station in Singapore, the $10 million 1,300-square-merer facility brings the audience through eight specially created experiences-Tiger Tales, Tiger Universe, Tiger Allure, Beginnings. Tiger Nation, Grain to Gold, Tiger Super Cold, and Tiger Den-using high-tech animation effects through state-of-the art multimedia techniques. These experiences help the audience to understand the origin and legacy of Tiger Beer, including the brewing process, its uniqueness and its growth from a local beer to an international icon.
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