The BEST WESTERN logo is mandatory on this item. The technical
specifications listed in this section must be followed.
1. The BEST WESTERN logo must be 5/8” (15.5mm - 19mm max) wide
and must be placed on the left of a horizontal card or centered at the
top of a vertical card.
2. The color bar must be 3/16” (5mm) where required or displayed.
3. Type must follow the following guidelines:
a. Property name must be in ITC Century Book Condensed.
b. Property information must be set in Helvetica Neue Light.
c. Property phone number and reservation line may be in
Helvetica Neue Medium.