Improve BC SCRIPT with a KILLER SPIEL that can close sales from the first stage approach
Change the approach to COUNSELLING to make customers feel that BC really wants to guide them on their buying decision than doing a straight hard sell approach
ADD HEADSET as a COMMUNICATION TOOL for the BA so she can PHONE and get ATTENTION of passers-by. It can also make her feel that she is not just a regular PG/BA on shelf