Managers and supervisors are encouraged to use language that makes people feel good about themselves and the job they are doing. This demand for the use of positive reinforcement through language shows a strong belief in the power of the spoken word (Redding, 1984). In addition, numerous suggestions have been made for managers to learnt to use the right word at the right time to enhance employee motivation. The trick, or needed insight, for the manager is to choose the correct wording for the situation by accurately perceiving the needed symbolic message. For example, managers must be adept at giving less than positive feedback in order to correct problems without damaging the relationship.