Although causation cannot be established in the studies discussed above, research has shown that individuals believe physical affection to serve a causal role in enhancing their romantic relationships. For example, people report using physical affection as a maintenance behavior for their relationships (Bell et al., 1987; Dainton & Stafford, 1993; Gulledge et al., 2003; Haas & Stafford, 1998). Dainton and Stafford identified affection as one of six day-to-day relationship maintenance behaviors among heterosexual couples. In a follow-up study, Haas and Stafford asked members of samesex couples to indicate the routine things they do to maintain their relationships, and 40% mentioned shows of affection, such as “kissing goodbye in the morning.” Using a sample of teachers (assumed to be heterosexual), Bell et al. found that wives rated the use of physical affection as quite important in maintaining liking and solidarity within their marriage. Moreover, the more they viewed the strategy as important to either themselves or their husbands, the higher their perceived marital quality.
Although causation cannot be established in the studies discussed above, research has shown that individuals believe physical affection to serve a causal role in enhancing their romantic relationships. For example, people report using physical affection as a maintenance behavior for their relationships (Bell et al., 1987; Dainton & Stafford, 1993; Gulledge et al., 2003; Haas & Stafford, 1998). Dainton and Stafford identified affection as one of six day-to-day relationship maintenance behaviors among heterosexual couples. In a follow-up study, Haas and Stafford asked members of samesex couples to indicate the routine things they do to maintain their relationships, and 40% mentioned shows of affection, such as “kissing goodbye in the morning.” Using a sample of teachers (assumed to be heterosexual), Bell et al. found that wives rated the use of physical affection as quite important in maintaining liking and solidarity within their marriage. Moreover, the more they viewed the strategy as important to either themselves or their husbands, the higher their perceived marital quality.
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