1.$Can$you$describe$the$brief$history$of$television?$What$were$the$major$events$that$took$place$
in$the$history$and$development$of$television?$
2.$What$are$the$characteristics$of$television$as$a$medium?$What$are$the$distinctive$feature$of$
this$medium$that$make$it$difference$from$other$media?$
3.$Do$you$understand$the$classification$of$programs$by$a.$types$of$audience$b.$day$parts$c.$
content?$Do$you$understand$why$classification$of$program$is$importance?$What$are$the$
applications$of$these$classifications?$Who$are$the$target$audience$of$each$types$of$program?$
4.$What$is$the$Nielsen$rating?$How$is$it$used?$Who$use$it?$How$did$they$get$these$ratings?$
5.$Who$are$the$audience$of$television?$
6.$What$is$the$scope$of$broadcasting$industry$in$Thailand$before$the$digital$broadcasting?$How$
many$broadcasters$are$there?$
7.$What$is$digital$TV?$When$did$the$change$from$analog$to$digital$take$place?$What$were$the$
impacts$of$this$changes?$What$are$the$benefits$of$this$change?$What$are$the$benefits$to$
audience?$To$industry?$To$advertisers?$
8.$What$is$cable$and$satellite$TV?$What$are$the$benefits$of$cable$and$satellite$TV$to$audience?$
What$were$the$factors$that$contributed$to$the$growth$and$popularity$of$cable$and$satellite$TV?$
9.$What$are$the$trends$of$television?$What$are$the$challenges$that$the$industry$are$facing