Improved organization design to support commercial effectiveness
Designed common approach to brand and customer assessment across three pilot markets using RB Profiler
Developed brand and customer insights of market landscape
Analyzed Thailand machining landscape and strategic assessment of investment opportunities for a major conglomerate from Japan
Formulated market entry strategy for a major Japanese confectionary player into Thailand, including market sizing, competitive analysis and strategic options for market entry
Assessed and analyzed potential cost synergies across multiple countries and assisted in implementing cost optimization initiatives in medical spend and claims management
Analyzed steel market entry options and opportunities, and identified 5 most attractive steel distributors for potential collaboration in Thailand
Analyzed expectations of Thailand luxury car owners
Identified and developed sales and marketing activities that will differentiate brand in Thailand market