Company Perspectives:
The 12 Guiding Principles of Metallgesellschaft: 1. We increase our earning power and financial strength through market orientation and cost-consciousness. 2. We increase the value of our company for our shareholders. 3. We concentrate on our core business areas. 4. We act according to our objectives within the scope of our strategic orientation. 5. We want to be among the leaders in our international markets. 6. Our customers pay our wages and salaries. Therefore we place them at the centre of our thoughts and actions. 7. We promote the ideas and initiative of all our staff. 8. Our objective is constant quality improvement. 9. We desire effective communication and welcome objective criticism. 10. We develop our staff and executives in accordance with our corporate commitment. 11. We are active innovators while preserving meaningful traditions. 12. We are a company which is aware of its responsibilities in our society and to the environment.