ResearchDirector/Vice President of Marketing Research:This is the senior position in research.TheDirector is responsible for the entire research program of the company. Accepts assignments from superiors or from clients, or may, on own initiative, develop and propose research undertakings to company executives.Employs personnel and exercises general supervision of the research department.Presents research findings to clients or to company executives. AssistantDirector of Research:This position usually represents a defined ³second in command,´ a senior staff member having responsibilities above those of other staff members