1.Well-know person are:Albert Bandura,Jean Piaget,Gestalt,Jerome Brunner etc.
2.Opposite idea with Behaviorism School.
Believe in brain.
Interested in brain
process and believe that is that is the origin of human behavior.
appear by 5 influences:
1)Attention 2)Thinking 3)Memory 4)Expectation and 5) Consciousness.
3.Recognition and interpretation of each people are the influence to expression behavior.
4.Human produce data by themselves more then the center who receive data by environment and selection some data from stimulation and setting new action including interpret that data.