Many e-business actually operate using a mix of e-business models and revenue-generation methods.
For example, an e-business’s primary e-business models may emphasize selling products or services directly to consumers; however, the e-business also may generate revenues by one or more of the following:
Offering subscription space at its Web site
Selling advertising space at its Web site
Earning referral fees by providing links to other e-business Web site
Selling proprietary e-business technologies to other companies
Providing a channel for business partners to sell their products
Participating in an affiliate marketing program