In April 2011 SM Entertainment, YG Entertainment, JYP Entertainment, KeyEast, AMENT and Star J Entertainment created the ‘United Asia Management‘ agency.
On August 16, 2011, SM has established their first international joint venture with Thai media company TrueVisions Group called "SM True." Kim Youngmin said that the joint venture will help "quickly and more effectively distribute [SM's] contents" and that this will create a "positive synergistic effect.