DISTRIBUTIVE NEGOTIATION
The term distributive means; there is a giving out; or the scattering of things. Hence, this type of negotiation is often referred to as 'The Fixed Pie'.. A distributive negotiation usually involves people who have never had a previous interactive relationship, nor are they likely to do so again in the near future. Simple everyday examples would be buying a car or a house.
INTEGRATIVE NEGOTIATION
Integrative negotiation, also known as principled negotiation, cooperative bargaining or win-win negotiation is a type or style of negotiation in which the parties cooperate to achieve a satisfactory result for both.
Integrative negotiation the parties adopt an attitude aimed at solving the problem and seek a favorable outcome for both.
Hence the goal of integrative negotiation is to create as much value as possible for oneself and for the other party, for example, through the stock exchange where each party makes concessions, makes or gives up some that values therefore little or no return for something he values greatly.
Integrative negotiation usually occurs in negotiations where there are several things to negotiate, for example, in creating a society in which each partner can bring different resources, but complementary to those of other partners