Strength
- Not require memory card.
- Cloud storage with free space.
- User-friendly.
- Low costing.
- Mobility.
Weakness
- Require an internet connection.
- Monthly subscription payment for over storage using.
- New entry to the camera market.
Opportunity
- High demand of mirrorless camera.
- Rising demands for cloud services.
- More subscription due to the increasing of our products.
Threats
- Many competitor in camera market.
- Tax increase.
- Rapidly changes in technology and demand.
- Canon market share increase.