to raise levels of service and quality across the whole water industry. Since central
government didn’t have enough money available, privatisation was seen as the best way to
generate enough income to pay for essential overhauls, as well as improvements to comply
with demand in European legislation. Household customers currently have no choice about
who provides their water. Unlike gas and electricity, it is entirely dependent on where they
live. The regulators ensure that customers are getting value for money and a good quality
product, when and where they need it.