whole foods is the largest natural food chain and the fastest growing company in the competitive U.S. grocery business. Founded in 1930with a single shop by unconventional CEO john Mackey, whole foods grew to 143 stores with 23,000 employees by 2003. Its stork soared 131 percent in three years, and its revenue s double in five years to $2.8 billion in 2002. Whole foods plans to grow to 260 stores and revenues of $10 billion by 2010.