In large web projects the role of information architect will probably be filled by an individual with long experience in organizing and presenting information, particularly in the context of the web. However, in many projects the information architecture of the site will become a joint project among the design, editorial, and technical teams. Regardless of how the role is filled, the information architecture tasks form the crucial planning bridge between your general discussions of site goals and audiences and the specific design, user interface, and technical solutions you’ll use in the finished site designs.