Virgin Media has a culture of ‘doing the right thing’ and believes
that creating a fun workplace where people feel happy makes for
a better business. Its commitment to corporate social
responsibility ensures its employees have access to opportunities
to meet their self-actualisation needs. For example, each year a
day is dedicated to raising money for charity.
Conclusion
Understanding the factors that motivate employees helps a
business to determine the ways in which it should engage with its
people. From valuing their views and opinions, providing
opportunities for training and career progression, as well providing
a great environment to work in are all motivating factors. The level
of motivation and satisfaction amongst employees can have a
direct impact on meeting and exceeding customer expectations
and overall business performance. Virgin Media’s engaged
employees are committed to the company’s values and to
providing excellent service to its customers.
Virgin Media | Motivating and engaging employees for better business
Exam-style questions
www.virginmedia.com
1. Explain the term motivation. (2 marks)
2. Describe two motivation theories. (4 marks)
3. Analyse the relevance of employee motivation in
achieving customer