INFORMATION TECHNOLOGY IN GENERAL, and the Internet in particular, is having a
dramatic impact on business operations. Companies are making large investments in
e-commerce applications but are hard-pressed to evaluate the success of their e-commerce
systems. IS researchers have turned their attention to developing, testing, and
applying e-commerce success measures [7, 29, 33, 36, 49]. Molla and Licker [33]
proposed an e-commerce success model based on the D&M IS Success Model. This
section demonstrates how the updated D&M IS Success Model can be adapted to the
measurement challenges of the new e-commerce world.