This diagnosis is
followed by the appropriate therapy: The (defensive) strategy aims to “civilise” a “barbaric”
capitalism that has nowadays gone beyond control, the emphasis is put on re-regulation and
re-embedding: Neo-liberalism as an economic-political reality. The third line of criticism is
levelled against the destructive effects of neo-liberalism on individuals. We could cite the
devaluation of traditional experiences neo-liberalism promotes, the process of
individualisation endangering collective bonds, the imperatives of flexibility, mobility and
risk taking that threaten family values and personal affiliations: neo-liberalism as “practical
anti-humanism”.