CASE QUESTIONS
1. DISCUSSION-How does the intentional focus of UPS on sustaining the natural environment relate to goal setting for the entire UPS organization?
2. DISCUSSlON-What do you feel is the motivation behind UPS and its attention to the natural environment in which it exists?
3. DISCUSSION-Why was UPS able to effectively manage its operations through such a significant downturn the economy? Do you feel that other companies would fare as well as UPS? Why?
4. FURTHER RESEARCH-Research the expansion of UPS into a new country. What challenges did it face in establishing itself in this new market? How was UPS prepared to meet these challenges?