3. The development of competitive product and pricing strategies,
- Competitive advantage
A benefit that exists when a business has a product or service that it seen by customers as better than those of competitors .
- I will design my shop and have interior decorate suitable for the customer. In shop will comfortable and clean.
I will turn on the soft music all day and install the internet router and have free
wi-fi service for customer.
I will find the location near the famous place, for example : School , Company , Downtown , Official place , or Community .
I will create the beautiful packaging and easy to remember .
- I will use Prestige Pricing :
Setting a high price to convey an image of high quality or uniqueness
(competitive advantage)
Customer will demand and pay more for a product or service that they perceive as important to their need
Customer associate price with quality .
Markets will low levels of product knowledge are candidates for prestige pricing .
3 . การพัฒนาผลิตภัณฑ์กลยุทธ์การแข่งขันและราคา ,
-
ประโยชน์จากการแข่งขันที่มีอยู่ เมื่อธุรกิจที่มีผลิตภัณฑ์หรือบริการ มันเห็นโดยลูกค้าที่ดีกว่าของคู่แข่ง
- ผมจะออกแบบและตกแต่งภายในร้าน เหมาะสำหรับลูกค้า ในร้านจะสบายและสะอาด
I will turn on the soft music all day and install the internet router and have free
wi-fi service for customer.
I will find the location near the famous place, for example : School , Company , Downtown , Official place , or Community .
I will create the beautiful packaging and easy to remember .
- I will use Prestige Pricing :
Setting a high price to convey an image of high quality or uniqueness
(competitive advantage)
Customer will demand and pay more for a product or service that they perceive as important to their need
Customer associate price with quality .
Markets will low levels of product knowledge are candidates for prestige pricing .
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