Research has shown how developing a love of reading is important for children’s life chances. According to the OECD, “Finding ways to engage pupils in reading may be one of the most effective ways to leverage social change”1. Analysis showed that students whose parents had the lowest occupational status but who were highly engaged in reading obtained higher average reading scores than students whose parents had high or medium occupational status but who were poorly engaged in reading. There is a substantial body of research which supports this view. The Progress in International Reading Literacy Study (PIRLS), for example, which focuses on 10 year olds, reported that “there is a strong association between the amount of reading for pleasure children reported and their reading achievement.” Similarly, the Programmer for International Student Assessment (PISA), which is concerned with 15 year olds, reported in 2010 that “in almost all countries, students who enjoy reading are significantly more likely to be good readers.” Researchers in England2 have noted that “as students become engaged readers, they provide themselves with self-generated learning opportunities that are equivalent to several years of education.” They also reported that children with a positive attitude to reading are more likely to practice the reading skills they are learning at school.