Home page
•Indicate clearly to visitors the kind of website they have accessed
•A business website, for example, should identify the company name and the product or service offered.
•Draw visitors into your website conveying that something they need or want can be realized by going deeper into the website.
•To give entry to the major content of the website, use elements such as text hyperlinks, buttons, or image maps, which are graphics that have specific designated areas that when clicked link to other locations or web pages.
•Offer some type of search information