Over its history, Four Seasons would make four strategic decisions that formed the pillars of its business platform. The first was about quality.
Small, central and well-appointed, with friendly, personalized 24-hour service, Issy Sharp’s first London hotel was just what people were seeking in the new age of international jet travel at the dawn of the 1970s. Buoyed by its success, Sharp arrived at the first of four pillars of the Four Seasons business platform:
Rather than being all things to all people, Four Seasons would focus on one thing: being the best in each location, with medium-sized hotels of exceptional quality.