A day in the life of a freelance marketer
7:30 a.m. Wake up and get dressed for the day. Make a pot of hot tea to get me going. (Most of my friends are java fans. Your morning jolt is up to you.)
8:00 a.m. Check into the office and review email and social media sites. Catch up on communications.
9:00 a.m. Work on a client project. Staying on task requires discipline. Some people use an egg timer: 30 minutes working, 10 minutes break. My challenge isn’t staying with a task; it’s getting started. Once I’m started, I tend to stay with it until I’m at a natural stopping point. Each of us has to figure out the thing that keeps us from being productive and find a solution that works for us.
11:30 a.m. Phone conversation with potential client. I don’t talk with clients every day, but it’s an important part of my schedule. My goal is to get to know my client’s needs and figure out how I can help them achieve their goals. That keeps them coming back for more.
12:00 p.m. Gather information requested by potential client. Send it out. Always deliver on your promises quickly.
12:30 p.m. Fix lunch and brew another pot of tea. Either continue working on the client project or read some blogs.
1:00 p.m. Plan a new marketing campaign. Make notes about campaign contents and messaging.
2:00 p.m. Write a new web page or blog post. Upload and publish it. Do you have a business blog? It can help you showcase your ideas and skills.
4:00 p.m. Chat with my son. He asks what I’m planning for dinner, and I confess that I hadn’t thought about it yet. It’s a gentle reminder to start winding down for the day.
4:15 p.m. Work on this month’s newsletter.
5:00 p.m. Check email and social media sites. Plan tomorrow’s projects. This is how I overcome my resistance to getting started each day. If I know what I need to do, I don’t waste time thinking about it in the morning.