Secondly, human brain works every second absorbing informations consciously and unconsciously. In many cases, human keeps unconsciously absorbed information rather than consciously absorbed one. By repetition of the same information, the mass media unintentionally shapes people’s ideas. The clearest fact today shows that with much news about crime published almost everyday through TV, radio, and newspaper, people start to accept that crime is an ordinary matter in their life. It results in the increasing of crime rate committed from unconsciously absorbed information which is obtained from mass media. This fact proves that the repetition of the same information every day, people accept the truth of one statement.