On the other hand, the external factors include: technology, market and industry, external support and
government support. Some major issues for emerging countries to adopt e-Business implementation are caused by
the poor technology penetration (PC) and lack of telecommunication infrastructure and external support that
provides IT services and e-Business support. Thus, it is important to examine each of the availability of these
aspects to determine whether this is one of the major barriers that impinge those SMEs in adopting B2B e-Business.
Similarly, government support and the readiness of the market or industry are essential in encouraging e -Business
adoption. Therefore, perception of the government support is required to
recognize to what extent those SMEs have been assisted and aware of the current government support in e -Business.
Moreover, the examining the readiness of both industry are also crucial to point out whether the
willingness of e-Business adoption are influenced by pressure or influenced from the its market and industry.