Success as Pitchman
With his folksy style and his relaxed pitch for his restaurant's, Thomas became a household name. A company survey during the 1990s, a decade during which Thomas starred in every Wendy's commercial that aired, found that 90 percent of Americans knew who Thomas was. After more than 800 commercials, it was clear that Thomas was one of the main reasons behind Wendy's status as the number-three burger restaurant in the country (behind McDonald's and Burger King), with more than 6,000 franchises.
Success as PitchmanWith his folksy style and his relaxed pitch for his restaurant's, Thomas became a household name. A company survey during the 1990s, a decade during which Thomas starred in every Wendy's commercial that aired, found that 90 percent of Americans knew who Thomas was. After more than 800 commercials, it was clear that Thomas was one of the main reasons behind Wendy's status as the number-three burger restaurant in the country (behind McDonald's and Burger King), with more than 6,000 franchises.
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