Based on the two-way ANOVAS, Media Type did not show any main effects:
measures of dependent variables were not significantly affected by use of Blog instead
of Streaming Video, or vice versa. In other words, neither blogs nor streaming video
rose to the top as the consistently higher scorer in terms of trust scores. These results
do not indicate that practitioners should stop using either blogs or streaming video. In
fact, they simply suggest that there may not be a difference in public perception of
organizational trust during crises.