It is kind of like a combination of poker and chess. It has a lot to do with the rules with the law but then in gets to the point where it is kind of bluff and counter-bluff. So the value of any case is the strength of the merits of the case-how the courts wourts would decide it times how much it is going to cost to achieve that result tiames the perception of the other party that you are prepared to go forward and achieve that. So even if you have a good case and alot of money if they know you are bluffing they will tell you to forget about it. The letter has to say to them hey i am serious i am not bluffing even if you are.