The Mobile Midwife app constantly sent the women
reminders of upcoming antenatal appointments and their
related importance. The women asserted that the frequency
of their antenatal attendance had improved and
they gave birth to their most recent babies at the health
facility. Several writers (3, 12, 30) have acknowledged the
potential increase in use of antenatal services in interventions
where mobile phones are used. Lund et al. (11)
studied the impact of a mobile phone intervention called
Wired Mothers in Zanzibar and found that antenatal clinic
attendance improved among those in the intervention
group as compared to the control group.
Through Mobile Midwife, the informants appreciated
the importance of avoiding malaria, especially in pregnancy.
They slept in insecticide-treated nets and were
consistent in their use of the malaria prophylaxis medicine
SP. Brabin et al. (31) reinforces that the above-mentioned
preventive measures together with intermittent preventive