The production of agricultural commodities has historically been linked to the development and traditions of a country. Argentina has traditionally produced beef, and the country maintains one of the largest consumptions of beef per capita worldwide. However, the absence of clear long-term policies and strategies to stimulate beef cattle production; characteristics of commercial procedures; the interests of export companies and domestic markets; environmental constraints, such as prolonged unpredicted droughts; and the availability versus potential adoption of technological tools have affected producer management decisions and profitability, as well as the overall beef cattle business