As we explore in this paper, technology
is going to be an important part of
insurers’ ability to capture and analyse
new sources of customer data and
develop deeper relationships. Yet, the
real differentiator is how effectively this
information is turned into insights and
a readiness to lead the innovations in
the marketplace. What this demands
is as much of a cultural leap as a
technological shift. This includes
comfort with big data decision-making
and the ability to bring innovations to
market with much greater speed and
flexibility than today. It also requires a
greater readiness to collaborate with
customers and even competitors if this
is the best way to give consumers and
businesses what they want.