Biography
A renowned stylist and fashion reporter, Leaf Greener served as senior fashion editor of Elle China from 2008 to 2014. One of China’s leading arbiters of style, Greener is a staple on street style blogs such as Garance Dore and Tommy Ton and has also been featured in international publications such as New York magazine, Vogue Australia and the Daily Telegraph. While at Elle China, Greener oversaw the publication's monumental rise as one of the leading fashion magazines in China with a circulation of over 1.3 million. In 2012, following significant increases in advertising demand, the magazine became the first fashion title in the world to release bi-weekly issues.
Initially pursuing a degree in fashion design in Beijing, Greener embarked upon a career in styling following her graduation, working for several fashion publications before securing a position in the fashion department of SELF, Condé Nast’s leading health and lifestyle magazine in January 2006.
Alongside styling for Elle, Greener also hosts her own blog leafgreener.tumblr.com, chronicling her work, product picks and style choices, as well as collaborating with brands such as H&M and Mo&Co Paris to produce street style videos and advertising campaigns.