Is mindset and attitude towards service selling monitored and supported by management?
Do you develop new areas of service business actively?
Is Customer Value Management used?
Did you define and implement a differentiated customer value model?
Is the customer value model integrated in your CRM system?
Is your customer value model used as driver for service sales?
Do you manage lost customers/churn?
Do you conduct dedicated upselling approaches for your current customers?
Do you have key accounts for the most important customers?
Are services marketed and sold independently from selling the product or only in combination?
Do have standards or regulations for service quotations?
Do you identify cross-selling potential and make use of it?
Is the coverage of the installed base monitored and used as business potential?
Are lists with business potentials available and administered?
Do you have a plan of actions towards the non covered part of the installed base?