The festival is typically held from mid April through early June. The best time to see the flowers varies from year to year but usually falls into the first three weeks of May. Approximately 800,000 stalks of shibazakura of five varieties are on display, producing delightful fields of pink, white and purple colors in different hues. Festival stalls selling pots of pink moss, shibazakura-themed souvenirs, food and local produce complete the experience.