Thai food is known for its balance of three to four fundamental taste senses in each
dish or the overall meal: sour, sweet, salty, and bitter. Almost all Thai food is cooked
with fresh ingredients, including vegetables, poultry, pork, fish and some beef. Lime
37
juice, lemon grass and fresh coriander give the food its characteristic tang, while
liberal helpings of fresh chilies are used to add some fire to many dishes. Other
common seasonings include black pepper, ginger, tamarind, and coconut milk which
are often added to curries. Thai meals typically consist of a single dish if eating
alone, or rice with many complementary dishes served concurrently and shared by
all.
Thai cuisine only became well-known worldwide from the 1960s onwards, when
Thailand became a destination for international tourism and American troops
arrived in large numbers during the Vietnam War period. The Thai government has
launched the "Kitchen of the World" campaign since 2001 in order to promote Thai
cuisine internationally. It provided loans and training for restaurateurs seeking to
establish Thai restaurants overseas; established the "Thai Select" certification
program which encouraged the use of ingredients imported from Thailand; and
promoted integration between Thai investors, Thai Airways, and the Tourism
Authority of Thailand with Thai restaurants overseas.
Thai food is known for its balance of three to four fundamental taste senses in eachdish or the overall meal: sour, sweet, salty, and bitter. Almost all Thai food is cookedwith fresh ingredients, including vegetables, poultry, pork, fish and some beef. Lime37juice, lemon grass and fresh coriander give the food its characteristic tang, whileliberal helpings of fresh chilies are used to add some fire to many dishes. Othercommon seasonings include black pepper, ginger, tamarind, and coconut milk whichare often added to curries. Thai meals typically consist of a single dish if eatingalone, or rice with many complementary dishes served concurrently and shared byall.Thai cuisine only became well-known worldwide from the 1960s onwards, whenThailand became a destination for international tourism and American troopsarrived in large numbers during the Vietnam War period. The Thai government haslaunched the "Kitchen of the World" campaign since 2001 in order to promote Thaicuisine internationally. It provided loans and training for restaurateurs seeking toestablish Thai restaurants overseas; established the "Thai Select" certificationprogram which encouraged the use of ingredients imported from Thailand; andpromoted integration between Thai investors, Thai Airways, and the TourismAuthority of Thailand with Thai restaurants overseas.
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