Burson-Marsteller is not only committed to our clients but also to giving back to the communities in which we operate. Throughout the year, we encourage our offices and employees to get involved in their communities through a variety of volunteer and pro bono opportunities. Among projects our global projects:
Every year, Burson-Marsteller EMEA devotes a week in November to support local charities and improve the lives of disadvantaged children throughout the region with “1 Week 4 Kids.” Last year, our colleagues spent a week crafting, baking, entertaining, raising funds, making donations and giving PR advice.
Burson-Marsteller Latin America works with TECHO, a youth-led non-profit organization that builds transitional houses in underprivileged neighborhoods in Latin America, as a pro bono client. In addition to providing regional strategic communication counsel, media engagement and on-site support, our role extends beyond the realm of traditional PR. Burson-Marsteller Latin America has joined TECHO as volunteers in constructing houses in various countries in the region.
In the United States, several offices are very involved in local charities, volunteering time and services. Some notable programs from 2014 include:
Our Boston office has volunteered with Hale House, an organization that provides residential support for the older community with low income in the Back Bay area. The Boston team visited the facility, spent time engaging and playing games with the residents. The team also sponsored the prizes for the bingo games.