There are three types of questions which can be used in conducting in a
research included open-ended, close-ended and scaled response questions
(Burns & Bush, 2006). For this research, closed-ended questions and scale
response question will be used. Open-ended question will not be used as they
are design for exploratory research and it requires more administration effort
(Maholtra, Peterson & Uslay, 2006).
Basically, the questionnaire consists of three major sections, which include
Section A (respondent demographic profile), Section B (measurement of
independent variables), and Section C (measurement of dependent variable).
In Section A, we are using demographic questions that required about some
brief personal information such as gender, age, race, education level, and
others. It is used to understanding on demographic features of the respondent.
In Section B and C, the question is designed to evaluate and test the factors
that affect employee to loyal to company. We are using 5 points Likert scale
to design for the questionnaire. It is using the measurement scale with five
response categories ranging from “strongly disagree” to “strongly agree”,
which requires respondents to indicate their level of agreement with each of a
series of statement related to the stimulus object.