the show, contestants compete to win cash and prizes by guessing the pricing of merchandise. The program has been critically successful and remains a stalwart in the television ratings.[1] It also managed to break away from the quiz show format that has been used in other game shows.[2] Since the current version premiered, it has also been adapted in several international formats around the world, most notably in the United Kingdom, Australia and Mexico.In 2013, TV Guide ranked it #5 in its list of the 60 greatest game shows ever.[3]