some cultural assets have a more complicated message than others to cover to tourists who may not know much about their cultural value or context. in some instances, assets may be visually and historically complex as in the case of the Roman Baths in Bath, England. potentially a confusing sits, it has been clearly labelled, and the remains and their histories are carefully pointed out, For the most part, Tilde's (1977) principle for site interpretation are still as relevant. He was the first to recognize that the visitor should be able to recognise the familiar within the unfamiliar, otherwise the information will not engage them and therefore seem sterile.