The Media Culture 2020 project was considered to be a great success by all the partners,
academics and especially the students who took part. It is a true example of an intercultural,
multidisciplinary, blended learning experience in higher education that achieved it goals of
breaking down classroom walls and bridging geographical distance and cultural barriers. The
students with different skills, coming from different countries and cultures, interacting with
other enlarges the possibilities of creativity, collaboration and quality work. The fact that the
intensity of the programme in such a short period of time was a big challenge for the students’
incentive, and in future editions we would therefore rather concentrate on further
development of the intercultural concept thinking and on a stronger relation of conceptual
achievements in combination with the creation of business plans. A stronger relation with the
professional world can be sought. We suggest a next edition's slogan: Solve a future problem in
real life with a design and then set yourself a deadline. Maybe it’s better for each team to have
a problem to work on instead of a given subject.