Roe M., a new mom, says her own mother is excited to have a grandchild, but less so about being called 'Grandma.' "I'm looking for an alternate name to call my mom other than the usual ‘Grand mom," she says, and it turns out she's not alone. Whether it's that they are a more active generation, for whom the moniker "Grandma" conjures the wrong image, or simply that they are more individualistic than grandmothers of yore, many moms find themselves casting about for alternative names for the generation that preceded them.